ADAM Brussels Design Museum is a museum dedicated to 20th century and contemporary design. ADAM Brussels Design Museum brings a surprising and innovative perspective on plastic design. ADAM hosts permanent and temporary exhibitions. It was for one of these exhibition, “Kartell for Kids” that ADAM called on our graphic design agency for the first time.

The Belgian communication agency Studio Fiftyfifty worked on the creation of a graphic universe for the exhibition and on the concept of a double world for visiting the exhibition, literally adapted to adults’ perspective and to children’s.

We created posters, goodies, signage, animated GIFs, a city play campaign, and tailored marketing content for the museum’s social media channels.