Aremis is a rapidly growing company that specializes in the optimization of workplace environments. Established in Belgium, Switzerland, France and Luxembourg they have managed over 45 million M2 of office space over the past 20 years. As part of a huge strategic repositioning mission, Aremis called on Studio Fiftyfifty to manage a wholesale rebranding exercise. A new logo and a simplified baseline, a coherent graphic identity across platforms and materials, using a panel of soft, reassuring colours. Everything was designed to emphasise expertise, serenity and the company’s desire for growth