Studio Fiftyfifty supported Magma Studio, a ceramic painting studio located in Louvain-la-Neuve and soon opening in Namur, in the creation of its brand, visual identity and content strategy. Magma Studio offers ceramic painting sessions, an original creative activity accessible individually, with friends, family or teams, featuring a collection of more than 100 ceramic pieces to personalise, from mugs to more unique objects. All materials are provided on site, allowing participants to paint, glaze, fire and collect their finished piece a few days after the session.

To support the launch of Magma Studio and strengthen its online visibility, Studio Fiftyfifty led the brand naming process, designed the visual identity, and produced visual content for the launch, including photography and video. In parallel, we imagined and created social media content to support the brand rollout, reinforce Magma Studio’s digital presence and build an engaged community around ceramics, creativity and shared experiences.

From brand strategy to creative execution, Studio Fiftyfifty worked closely with the Magma team to develop a coherent, modern and welcoming identity that reflects the spirit of the place: a warm, inclusive and inspiring space where everyone can explore ceramic painting, take part in creative events or offer a unique experience through gift vouchers.

Magma Studio also offers original activities for special occasions such as team-building events, birthdays and gatherings with friends. Thanks to its welcoming environment and its complete creative experience — from selecting the ceramic piece to the final result — this new creative destination responds to a growing demand for meaningful, hands-on and cultural activities in Wallonia.

This collaboration between Magma Studio and Studio Fiftyfifty illustrates our holistic approach to branding, visual identity design and digital content production, as well as our ability to support innovative projects from concept to launch. We are proud to have contributed to bringing to life a dynamic brand that encourages creativity, connection and self-expression.